Tweet by carlrivera
July 3, 2025
"Checkout" looks deceptively easy to implement: a few address forms and the ability to accept payments. Underneath it hides effectively all business logic a company wants to implement. As such, to build Checkout, you basically need to build all of Shopify AND get merchants to employ a second business system. This is especially painful for the larger brands who also happen to be the whale advertisers. We try to explain this to every partner, and in each case they have decided they must figure this out on their own.
- Author
- carlrivera
- Date
- July 3, 2025
- Canonical URL
- /tweets/carlrivera-1940757086259847173-3232e6