Tweet by signulll

June 11, 2025

i was just talking to my friend (we were on a walk through madison square park) about how a ton of products today don’t struggle because they’re bad (they’re in fact really good). they struggle because no one can understand why they matter. what’s missing isn’t code or design. it’s clarity. it’s a story people remember & repeat. distribution should start with clear narrative. not ads. not virality. just a very simple reason someone gives a damn.

Author
signulll
Date
June 11, 2025